Hashtivism as media discourse: analysing pioneer environmental action in Public Service Media through transmedia formula. Communication & Society, [S. l.], v. 37, n. 4, p. 21–37, 2024. DOI: 10.15581/003.37.4.21-37. Disponível em: https://revistas.unav.edu/index.php/communication-and-society/article/view/45232. Acesso em: 15 jul. 2025.