YouTube celebrity endorsement: audience evaluation of source attributes and response to sponsored content. A case study of influencer Verdeliss. Communication & Society, [S. l.], v. 33, n. 3, p. 149–166, 2020. DOI: 10.15581/003.33.3.149-166. Disponível em: https://revistas.unav.edu/index.php/communication-and-society/article/view/36574. Acesso em: 15 jul. 2025.