Mapping Public Relations in Europe: Writing National Histories against the US Paradigm
Article Sidebar
222)
Main Article Content
Authors
Abstract
102
References
ANDERSON, Gavin, “A Global Look at Public Relations”, in CANTOR, Bill (edit.), Experts in action, Longman, New York, 1989, pp. 418-419.
ARCEO VACAS, Alfredo, “Public Relations in Spain: an introduction”, Public Relations Review, vol. 30, nº 3, 2004, pp. 293-302.
ARCEO VACAS, Alfredo, “Public Relations in Spain in 2002: Antecedents, present situation and future tendencies”, European Public Relations News, vol. 1, nº 3, 2002, pp. 46-58.
ARCEO VACAS, Alfredo, “Principales acontecimientos en la evolución de las relaciones públicas en España”, in ARCEO VACAS, José Luis (coord.), Las relaciones públicas en España, McGraw Hill, Madrid, 2004, pp. 51-56.
BENTELE, Günter & JUNGHÄNE, Yvonne, “Germany”, in RULER, Betteke van & VERČIČ, Dejan (edit.), Public Relations and Communication Management in Europe. A Nation-by-Nation Introduction to Public Relations Theory and Practice, Mouton De Gruyter, Berlin, 2004, pp. 153-168.
BINDER, Elisabeth, Die Entstehung unternehmerisher Public Relations in der Bundesrepublik Deutschland, Lit Verlag, Munster, 1983.
BINI, Elisabetta, FASCE, Ferdinando, MUZI FALCONI, Toni, “The origins and early developments of public relations in post-war Italy, 1945-1960”, Journal of Communication Management, vol. 15, nº 3, 2011, pp. 210-222.
CARAYOL, Valérie, “France”, in RULER, Betteke van; VER ˇC I ˇC , Dejan (edit.), Public Relations and Communication Management in Europe. A Nation-by-Nation Introduction to Public Relations Theory and Practice, Mouton De Gruyter, Berlin, 2004, pp. 135-152.
CHAUMELY, Jean, HUISMAN, Denis, Les Relations Publiques, Series: “Que sais-je?”, Le point des Conaissances actuelles, nº 966, Presses Universitaires de France, Paris, 1992.
CHAUMELY, Jean, HUISMAN, Denis, Les Relations Publiques, Series: “Que sais-je?”, Le point des Conaissances actuelles, nº 966, Presses Universitaires de France, Paris, 1963.
CHECA, Antonio, “Historia de las RRPP”, in Checa, Antonio, Historia de la Publicidad, Netbiblo, La Coruña, 2007, pp. 209-220.
CHINOWTH, Emily, “The History of Public ¨Relations in France”, PR Landscapes, Global Alliance for Public Relations, 2010, available at: http://www.globalalliancepr.org/project.php?id=1
CONSTANTINE, Stephen, Buy and Build. The Advertising Posters of the Empire Marketing Board, Her Majesty’s Stationery Office, London, 1986.
D’ÁVILA CAMPANELLA MESTRE, Lana, “A Atividade de Relaçőes Públicas na Italia”, 2003, available at: http://www.gestiopolis.com/recursos/documentos/archivodocs/demarketing/rrppit.zip Accessed September 2012.
DE LA FUENTE, Juan Marcos, La Economía Social de Mercado, Asociación de Estudios Empresariales, Madrid, 1978.
DE ROSSI DEL LION NERO, Guido, “Veinte años de Relaciones Públicas en Italia”, Relaciones Públicas, nº marzo-abril 1972, pp. 27-29.
FISCHER, Heinz-Dietrich & WAHL, Ulrike G. (edit.), Public Relations. Geschichte, Grundlagen, Grenzziehungen, Verlag Peter Lang, Frankfurt am Marin, 1993.
FLIEGER, Hans, Public Relations. Das Lebenwerk von Albert Oeckl, Verlag für deutsche Wirtschaftsbiographien, Studien zu Theorie und Praxis der P ublic Relations: Band 56, Wies baden, 1994, pp. 12-13. Re-edition of the same book in 1984, Albert Oeckl’s 75th anniversary.
FLIEGER, Hans, “Success and a certain failure. PR education and research in German speaking countries”, International Public Relations Association Review, vol. 8, nº 3, 1984.
FLIEGER, Hans & RONNEBERGER, Franz (edit.), Public Relations. Anfänge in Deutschland. Festschrift zum 100. Geburtstag von Carl Hundhausen, Verlag für deutsche Wirtschaftsbiographien, Studien zu Theorie und Praxis der Public Relations: Band 23, Wiesbaden, 1993.
GIMÉNEZ-ARRIBAS, J., “Las Relaciones Públicas en Europa Occidental”, Documentación Administrativa. Boletín Mensual de la Secretaría General Técnica de la Presidencia del Gobierno, nº 5, Mayo 1958, Madrid, pp. 67-69.
GUTIÉRREZ GARCÍA, Elena & RODRÍGUEZ SALCEDO, Natalia, “50 años de Relaciones Públicas en España. De la propaganda y la publicidad, a la gestión de la reputación”, Doxa Comunicación, noviembre 2009, nº 9, pp. 13-33.
HEIN, Stephanie, Public Relations und Soziale Marktwirtschaft. Eine Geschichte ihrer Abhängigkeiten, Velag Reinhard Fischer; Kommunikations-wissenschaftliche Studien, Band 18, München, 1998.
HINES, Randy, “German public relations”, PRism, vol. 6, nº 2, 2009, available at: http://www.prismjournal.org/fileadmin/Praxis/Files/globalPR/HINES.pdf
HAZLETON, Vincent, KRUCKEBERG, Dean, “European Public Relations Practice: An Evolving Paradigm”, in CULBERTSON, Hugh M., CHEN, Ni (edit.), International Public Relations: A Comparative Analysis, Lawrence Erlbaum Associates Publishers, Mahwah, 1996, pp. 367-377.
HOY, Peggy, RAAZ, Oliver, WEHMEIER, Stefan, “From facts to stories or from stories to facts? Analyzing public relations history in public relations textbooks”, Public Relations Review, vol. 33, 2007, pp. 191-200.
HUNDHAUSEN, Carl, Industrielle Publizität als Public Relations, Verlag W. Girardet, Essen, 1957.
HUNDHAUSEN, Carl, “Public Relations. Ein Reklame-kongreβ fur Werbefachleute der Banken in USA”, Deutsche Werbung, Jg. 30, Heft 19, 1937.
KALT, Gero, OECKL, Albert (edit.), Öffentlichkeitsarbeit und Werbung: Instrumente, Strategien, Perspektiven, Institut für Medienentwicklung und Kommunikation, Frankfurt am Main, 1990.
KÄMPGEN, Verena, “Germany”, PR Landscapes, Global Alliance for Public Relations, 2007, available at: http://www.globalalliancepr.org/website/sites/default/files/globalalliance/pr-landscape-germany.pdf
KOPER, Eric, “Great Britain”, in RULER, Betteke van; VER ˇC I ˇC , Dejan (edit.), Public Relations and Communication Management in Europe. A Nation-by-Nation Introduction to Public Relations Theory and Practice, Mouton De Gruyter, Berlin, 2004, pp. 465-484.
KUNCZIK, M., Geschichte der Öffentlichkeitsarbeit in Deutschland, Böhlau, Köln, 1997.
L’ETANG, Jacquie, “Writing PR history: issues, methods and politics”, Journal of Communication Management, vol. 12, nº 4, 2008, pp. 319-335.
L’ETANG, Jacquie, Public Relations in Britain: a History of Professional Practice in the Twentieth Century, Lawrence Erlbaum Associates, Mahwah, 2004.
L’ETANG, Jacquie, “John Grierson and the public relations industry in Britain”, Screening the Past, Issue 7, July 1999, p. 2.
L’ETANG, Jacquie, “State Propaganda and Bureaucratic Intelligence: the Creation of Public Relations in 20th Century Britain”, Public Relations Review, vol. 24, nº 4, Winter 1998, p. 414.
LAMME, Margot Opdycke & RUSELL, Karen Miller, “Removing the Spin: Toward a New Theory of Public Relations History”, Journalism Communication Monographs, vol. 11, nº 4, Winter 2010.
LOUGOVOY, Constantine & LINON, Michel, Relaciones Públicas: función de gobierno de la empresa y de la administración, Editorial Hispano Europea, Barcelona, 3ª edición, 1983.
LOUGOVOY, Constantin & HUISMAN, Denis, Traité de Relations Publiques, Presses Universitaires de France, Paris, 1981.
MILLER, David, DINAN, William, A Century of Spin. How Public Relations Became the Cutting Edge of Corporate Power, Pluto Press, London, 2008.
MILLER, Karen, “US public relations history: knowledge and limitations”, in ROLOFF, M. E. (edit.), Communication Yearbook 23, Sage, Thousand Oaks, 2000, pp. 381-420
MONTERO DÍAZ, Mercedes, RODRÍGUEZ SALCEDO, Natalia & VERDERA, Francisco, De la nada al consumo. Historia de la Publicidad y las Relaciones Públicas en España. Desde los orígenes hasta 1960, Comunicación Social Ediciones y Publicaciones, Sevilla/Zamora, 2010.
MONTERO DÍAZ, Mercedes, DEL RÍO PÉREZ, Jorge, RODRÍGUEZ SALCEDO, Natalia and others, La edad de oro de la Comunicación Comercial. Historia de la Publicidad y las Relaciones Públicas en España (1960-2000), Comunicación Social Ediciones y Publicaciones, Sevilla/Zamora, 2010.
MORENO, María Ángeles, “Spain”, in RULER, Betteke van; Verçic, Dejan (eds.), Public Relations and Communication Management in Europe. A Nation-by-Nation Introduction to Public Relations Theory and Practice, Mouton de Gruyter, Berlin, 2004, pp. 393-412.
MUZI FALCONI, Toni & KODILJA, Renata “Italy”, in RULER, Betteke van, VERCIC , Dejan (edit.), Public Relations and Communication Management in Europe. A Nation-by-Nation Introduction to Public Relations Theory and Practice, Mouton De Gruyter, Berlin, 2004, pp. 227-244.
MUZI FALCONI, Toni, “Public Relations- the Italian scenario”, European Public Relations News, vol. 1, nº 3, December 2002.
NESSMANN, Karl, “The origins and development of public relations in Germany and Austria”, in MOSS, Danny, VERCIC , Dejan, WARNABY, Gary, Perspectives on Public Relations Research, Routledge, London, 2000, pp. 211-225.
NESSMANN, Karl, “Public Relations in Europe: A Comparison with the United States”, Public Relations Review, vol. 21, nº 12, Summer 1995, pp. 151-160.
NOGUERO I GRAU, Antonio, “Principales acontecimientos en la evolución de las relaciones públicas en España”, in ARCEO, José Luis (coord.), Las relaciones públicas en España, McGraw-Hill, Madrid, 2004, pp. 337-359.
NOGUERO I GRAU, Antonio, Función Social de las Relaciones Públicas: Historia, Teoría y Marco Legal, Escuela Superior de Relaciones Públicas, Barcelona, 1995.
NOGUERO I GRAU, Antonio, “La historia de las relaciones públicas en España: 1954-1990”, Revista Universitaria de Publicidad y Relaciones Públicas, nº 1 (2ª época), Máster en Comunicación Corporativa y Publicitaria, Universidad Complutense de Madrid, 1994, pp. 67-90.
OECKL, Albert, Handbuch der Public Relations. Theorie und Praxis der Öffentlichkeitsarbeit in Deutschland und der Welt, Süddeutscher Verlag, München, 1964.
OTTIERI, Alessandra, “Leonardo Sinisgalli e ‘I cinque anni della Pirelli’(1948-1952)”, Sinestesie. Rivista di studi sulle letterature e le arti europee, May 2002, Secondo Quaderno, Anno I.
PEARSON, J., TURNER, G., The Persuasion Industry, Readers Union Eyre & Spottiswoode Publishers Ltd., London, 1966.
PIZARROSO QUINTERO, Alejandro, “Las fronteras de la comunicación estratégica (I). Planteamientos clásicos: propaganda y retórica”, in PÉREZ GONZÁLEZ, Rafael Alberto (edit.), Estrategias de comunicación, Ariel Comunicación, Barcelona, 2001, pp. 485-486.
POCHARD, J., “Naissance des Relations Publiques en Italie”, en A.F.A.P. (Association Française pour l’Accroissement de la Productivité), Les Relations Publiques dans la Société Moderne, Colección: Etudes et Temoignages, nº 4, Edit. Société Auxiliaire pour la Diffussion des Editions de Productivité (S.A.D.E.P.), Paris, 1957, pp. 136-140.
PRSA TASK FORCE, “Public Relations Body of Knowledge Task Force Report”, Public Relations Review, vol. 14, nº 1, Spring 1988, pp. 3-40.
ROGGERO, Giuseppe A. et al., Le Relazioni Pubbliche, Franco Angeli Editore, Milano, 1993.
RULER, Betteke van, VERCIC , Dejan (edit.), Public Relations and Communication Management in Europe. A Nation-by-Nation Introduction to Public Relations Theory and Practice, Mouton De Gruyter, Berlin, 2004.
SRIRAMESH, Krishnamurthy, VERCIC, Dejan (edit.), The Global Public Relations Handbook. Theory, Research, and Practice, Routledge, New York, 2009, Expanded and Revised Edition.
SRIRAMESH, Krishnamurthy, VERCIC , Dejan (edit.), The Global Public Relations Handbook. Theory, Research, and Practice, Lawrence Erlbaum Associates Publishers, Mahwah, 2003.
SZYSZKA, Peter (edit.), Auf der Suche nach Identität: Public Relations Geschichte als Theoriebaustein, Vistas Verlag GmbH, Berlin, 1997.
TOMÁS BRAVO, Carlos María S. I., “Doctrina europea de Relaciones Públicas. Su presente y su futuro”, Revista del Instituto de Ciencias Sociales, nº 10, 1967, Diputación Provincial de Barcelona: Sección de Prensa, Información y Ediciones, pp. 187-191.
VALENTINI, Chiara, “Italian public relations in a changing world: Historical overview, current questions and future challenges”, PRism, vol. 6, nº 2, 2009, available at: http://praxis.massey.ac.nz/prism_on-line_journ.html
VASQUEZ, Gabriel M., TAYLOR, Maureen, “Public Relations: An Emerging Social Science Enters the New Millennium”, Communication Yearbook 24, International Communication Association, Sage Publications, Thousand Oaks, 2001.
VASQUEZ, Gabriel M., HEATH, Robert, Handbook of Public Relations, Sage Publications, Newbury Park, 2001, pp. 237-246.
VERCIC , D., “The European public relations body of knowledge”, Journal of Communication Management, London, vol. 4, nº 4, May 2000, pp. 341-354.
VERDIER, Henri, Las Relaciones Públicas, Series: Enciclopedia práctica de marketing, Tomo 4, Francisco Casanovas Ediciones, Barcelona, 1971.
VOS, Tim P., “Explaining the Origins of Public Relations: Logics of Historical Explanation”, Journal of Public Relations Research, vol. 23, nº 2, pp. 119-140.
WATSON, Tom (edit.), “History of Public Relations’ special issue”, Journal of Communication Management, 12 (4), 2008.
Metrics
|
|
Details
Article Details
RIGHTS TRANSFER
By submitting the article for evaluation and subsequent publication in Communication & Society, the AUTHOR exclusively assigns the rights of public communication, reproduction, distribution and sale for commercial exploitation to the University of Navarra through its Publications Service, for the maximum legal term in force -the entire life of the author and seventy years after his death or declaration of death-, in any country, and in any of the current and future edition modalities, both in print and electronic versions.
In the event that the article is not accepted for publication , this transfer of rights lapses with the communication of the refusal to the AUTHOR.
The AUTHOR affirms that the article is unpublished, that it has not been sent simultaneously to another publication medium and that the rights have not been transferred exclusively previously. He is responsible to the University of Navarra through its Publications Service for the authorship and originality of his work, as well as for all pecuniary charges that may arise for the University of Navarra through its Publications Service, in favor of third parties due to actions, claims or conflicts arising from the breach of obligations by the AUTHOR.
