Génesis de una Ley

Michel Sapin

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Published: 1994-01-01
DOI: https://doi.org/10.15581/003.7.35576
Keywords:
Génesis, Ley

How to Cite

Génesis de una Ley. (1994). Communication & Society, 7(1), 39-47. https://doi.org/10.15581/003.7.35576
160

Abstract

The author explains the reasons that led the French Government to legislate in the advertising sector and to enact the law bearing his name, which the author – naturally – defends: the need for transparency, the deplorable operations of agencies and buying services, the lack of concordance and trust, the difficult general economic context, the need for drastic reform, etc.
Keywords:
Génesis, Ley

Authors

Michel Sapin


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Issue

Vol. 7 No. 1 (1994)

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Articles

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