Análisis de la diversidad cultural en los programas de mayor audiencia (1995-2000) y de los espacios culturales de calidad en las televisiones europeas

Bienvenido León

doi:10.15581/003.15.36368

Bienvenido León e-mail

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Published: Jan 1, 2002

DOI: https://doi.org/10.15581/003.15.36368

How to Cite

León, B. (2002). Analysis of cultural diversity in prime time programming (1995-2000) and of quality cultural programmes in European television. Communication & Society, 15(1), 69-99. https://doi.org/10.15581/003.15.36368

Authors

Bienvenido León e-mail

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Universidad de Navarra.

Abstract

78

This article analyses the content of European television programmes between 1995 and 2000, with a double objective. Firstly, it tries to find if dominant cultural values are homogeneous in prime time programming or, on the contrary, there is a certain level of cultural diversity. While available data show that North American productions are strongly positioned on European television, this study finds that those programmes with higher audience ratings have mainly national cultural values of each country. The second part of the article presents some successful cultural programmes, in order to establish some criteria for quality. This analysis shows the need to promote innovative approaches to culture as well as high production values.

Keywords

Cultural diversity, European television, Cultural Programming, Quality Television

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Vol 15 No 1 (2002)

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